Consider a goal you have for future wholesale success and write a SMART goal below. Defining these parameters as they pertain to your goal helps ensure that your objectives are attainable within a certain time frame.

SPECIFIC: WHAT EXACTLY WILL YOU ACCOMPLISH?____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

MEASURABLE: HOW WILL YOU KNOW WHEN YOU HAVE REACHED THIS GOAL? ____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

ACHIEVABLE: IS ACHIEVING THIS GOAL REALISTIC WITH EFFORT AND COMMITMENT? HAVE YOU GOT THE RESOURCES TO ACHIEVE THIS GOAL? IF NOT, HOW WILL YOU GET THEM? ____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

RELEVANT: WHY IS THIS GOAL SIGNIFICANT TO YOUR LIFE? ____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

TIMELY: WHEN WILL YOU ACHIEVE THIS GOAL? ____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

• Consider putting your SMART goal in a location it can be easily viewed while working, such as on your cooler door or in your farm vehicle.

• Know that every business strives for continuous improvement and can benefit from setting SMART goals regularly.